FacetSEO

For Shopify stores with 300+ products

Collection pages that rank on Google and get cited by AI.

FacetSEO scans your Shopify catalog against real search demand and finds the high-intent collection pages you're missing — then builds them as clean, indexable, schema'd pages. Start with a free scan.

Free. No login. Top opportunities shown instantly — full report emailed to you.

In one real scan, a 213-product store was missing 43 collection pages worth ~36,900 searches a month.

The problem

Your catalog can answer thousands of searches. Most of those pages don't exist.

Shoppers don't search “dresses.” They search “women's linen midi dresses with sleeves.” If your store has the products but not the page, that search goes to a competitor.

Large catalogs hide a long tail of buyable searches — every viable combination of category, material, color, fit, and model. Shopify gives you a thin collection grid and filter URLs Google won't index. So the demand is real, the products are in stock, and the page that would rank simply was never built. Multiply that across hundreds of SKUs and you have the single biggest, cheapest source of organic traffic most stores never touch.

  • Filter URLs (?color=blue&size=m) get crawled, not ranked — and often not indexed at all.
  • The searches are transactional long-tail: low competition, high purchase intent, still mostly free of AI Overviews.
  • The bigger your catalog, the more pages you're missing — and the harder they are to find by hand.

How it works

Scan, review, publish.

From store URL to live, indexable pages — without touching your theme code.

  1. 1

    Scan your catalog

    Point FacetSEO at your store. It reads your products, collections, tags, and options, then generates every collection page your catalog could support and checks each one against real search data.

  2. 2

    Review the opportunities

    You get a ranked list of missing pages, each with its monthly search volume, CPC, competition, and how many of your products match. You decide what's worth building. Nothing publishes without you.

  3. 3

    Publish clean pages

    Approve a page and FacetSEO creates it as a native Shopify collection: clean URL, unique title and copy, structured data, and a sitemap entry — built to rank on Google and to be cited by AI assistants.

The scanner is live today. Page generation is rolling out to founding users.

Run a free scan

The dual engine

One page. Two engines.

The pages FacetSEO builds are designed to win the searches Google still sends — and the answers AI assistants now give.

Engine 1

Google's transactional long-tail

The buyable searches your pages target trigger AI Overviews only about 5% of the time. This is the part of search that still rewards a well-built page with clicks — and it's where your catalog's long tail lives.

Engine 2

AI citation

Every page ships with Product, ItemList, FAQ, and Breadcrumb structured data by default. Pages with structured data are cited roughly 3.1x more often in AI answers, and 71% of pages ChatGPT cites carry it. The same page that ranks on Google is built to be the source AI recommends.

AI-driven retail traffic grew 393% year over year and converts about 42% better than traditional search. The stores cited in those answers are the ones being built for it now.

How the pages are built

See it live

See it on your own store in under a minute.

The scanner is live and free. Here's a real result.

This is an actual FacetSEO scan of a 213-product Shopify store. It found 43 collection pages the store could rank for but had never built — together worth about 36,900 searches a month.

Scan my store

Your scan, your data. Free, and we email you the full report.

Real scan · spigen.com · iPhone Collection · 213 products

Live result
Missing pageSearches/moCPCYour products
iphone 17 pro screen protector4,400$1.406
iphone 17 pro max clear case2,400$0.779
iphone 13 screen protector4,400$0.494
tempered glass screen protectors590$0.7138

43 missing pages found · ~36,900 searches/mo · top rows shown

Who it's for

Built for catalogs deep enough to have a long tail.

Shopify merchants

For stores with 300+ SKUs and active filters — apparel, home, beauty, parts and accessories. If shoppers search for combinations of your attributes, you have pages worth building. FacetSEO finds them and ranks them by what they're worth.

Ecommerce SEO managers & agencies

Stop hand-auditing faceted navigation across stores. Get a demand-ranked list of every missing collection page in one scan — with the volume and CPC to justify the build to a client or a CMO.

Pricing

Simple pricing. Start free.

Scan for free. When page generation opens, plans start at $79/month.

Free scan

$0

Full opportunity scan. See what your store is missing.

Forge

$79/mo

Generate and publish your missing pages, with the full schema layer.

Forge Pro

$149/mo

More pages, plus the AI-visibility module.

No card required to scan. Paid plans open to founding users at launch.

See full pricing

Early access

Early access.

FacetSEO is new. The scanner is live today and the page generator is rolling out to founding stores. If you run a large-catalog Shopify store, you can scan it right now and be first in line when generation opens.

Scan your store

FAQ

Questions, answered.

What is a missing page?
A collection page your catalog could rank for but doesn't have yet — a specific, high-intent search your products answer, with no clean, indexable page on your store to capture it. FacetSEO finds these by checking every viable collection your catalog could support against real search demand.
Is the scanner really free?
Yes. Enter your store URL, see your top opportunities instantly, and get the full report by email. No card, no login.
Do I need to change my theme?
No. The scanner only reads your public catalog. When page generation opens, pages are created as native Shopify collections through a theme app extension — nothing touches your theme code by hand.
How is this different from other SEO apps?
Most SEO apps tweak the pages you already have — meta tags, image alt text, rank tracking. FacetSEO finds and builds the pages you don't have: the demand-ranked collection pages your catalog can answer but never created.
What does "cited by AI" mean?
When a shopper asks ChatGPT, Google AI Mode, or Perplexity what to buy, the assistant answers with a short list of products and sources. Pages built with clean structure and the right schema are the ones those assistants quote. FacetSEO builds pages designed to be that source.
What does it cost?
The scan is free. When page generation opens, plans start at $79/month, with founding pricing for early users. There's no card required to scan today.

Find the pages your store is missing.

One free scan shows you the collection pages worth building — ranked by what they're worth.

Scan my store

Free. No login. Full report by email.